![]() Hope for a more sustainable future in fashion “Regardless of what your background is, we can all agree on some really basic things-no one should die to make a T-shirt, and we shouldn't be pouring toxins into our planet.” Shortly after the factory collapse, a documentary film called The True Cost was released, bringing to light even more information about the devastation caused by the fashion industry.įollowing these tragic events and a deeper understanding of the industry's true costs, many activists and organizations began tirelessly bringing attention to the problems caused by fast fashion, encouraging both consumers and brands to change their ways and be accountable to the social and environmental impacts of their choices.Īfter all, as Fashionista's Whitney Bauck said in Green Dreamer Podcast episode 129: Shedding light on “The True Cost” of fashion: As it turns out-there are just many social and environmental costs from fast fashion that are hidden behind the glossy facades of clean and pristine fashion stores. ![]() This globally known tragedy resulted in over 1,100 deaths, showing many in the western world just how costly their cheap clothing really is. ![]() Today, the slow and sustainable fashion movement is on the rise in large spurred by the biggest garment industry disaster the world has ever seen-the collapse of the Rana Plaza factory in Bangladesh (2013). The Rana Plaza tragedy sparking global awareness: In contrast to traditional fashion houses that only have a few seasonal collections per year, fast fashion brands may churn out as many as one new collection per week (or more) in efforts to drive continuous, mindless consumption. The fast fashion cycle is far from sustainable, because it depletes the Earth’s natural resources at exponential rates, exploits workers around the world, and results in an overwhelming amount of waste. Unfortunately, this is not true of today’s dominant ‘fast fashion,’ which refers to clothing that's intentionally designed to be consumed quickly at cheap prices, leading shoppers to view clothes as being disposable-wearing them just a few times before throwing them out or moving on to newer and trendier cheap clothes. ![]() The word sustainable is defined as “capable of being sustained.” Therefore, a sustainable fashion industry is one that must operate in ways that can continue working for years and decades to come. Why most of fashion today is NOT sustainable (Note: For vegans, ethical fashion may also refer to the avoidance of pelts, leather, and animal fibers in the clothes.)īecause environmentalism goes hand in hand with socially equitable practices, however, ethical and sustainable fashion are intricately tied together.īelow, I first go over why most of fashion is not sustainable today, and then I offer simple tips you can keep in mind to support a more environmentally friendly fashion industry. ![]() You’ve probably heard or used the term sustainable fashion at some point, but what does it mean? Sustainable fashion refers to clothing that is designed, manufactured, distributed, and used in ways that are environmentally friendly.Įthical fashion, a related term that is also prevalent in the conscious consumerism world, refers to clothing made in ways that value social welfare and worker rights. ![]()
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